What is the value of a logo?
Are certain logos just more immediately recognizable?
This was not a scientific experiment but it is a great trick to play on your on mind. We see so many logos and are exposed to so many ads in any given day it is truly amazing how a quick glance is all you need to immediately recognize a brand. In fact even without the color schemes and product placement these images immediately bring forward the feeling of recognition. The question is which brand did you see first? Was it Fiat or was it Ford? Were you able to recognize the brand that isn't clearly written in front of you or did you in fact recognize the logo first? Ok one more:
Not the most insightful look into marketing but I bet you will show this one too your friends!
For the record - I saw Puma, McDonald's, Ford, Microsoft...
Images from Logo Design Love
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